Wizaly Insights

Exploring Marketing Attribution, Analytics, and the Customer Journey

Breaking Down the Walls: Navigating Walled Gardens in Advertising and Ad Tech

Breaking Down the Walls: Navigating Walled Gardens in Advertising and Ad Tech

Walled gardens have become a common and often frustrating reality for many marketers. These advertising platforms ...
Marketing vs. Budgets: 5 Essential Strategies to Achieve More with Less

Marketing vs. Budgets: 5 Essential Strategies to Achieve More with Less

Managing your marketing spend is crucial to achieving your growth goals. Being a marketer is a balancing act. To ...
Affiliate marketing, a channel to (re)consider!

Affiliate marketing, a channel to (re)consider!

According to the Kinsta, affiliate marketing is the most successful channel for 20% of brand marketers in 2023. ...
Supercharging Your Advertising: The Key to Unlocking High Marketing Return on Investments

Supercharging Your Advertising: The Key to Unlocking High Marketing Return on Investments

As a marketer, you understand the importance of achieving maximum ROI for your advertising efforts. The ability ...
Four Best Practices to Properly Manage Your Media Mix Throughout the Year

Four Best Practices to Properly Manage Your Media Mix Throughout the Year

Managing a media mix can be complex, with many players involved (marketing department, communication department, ...
Preparing for the Google Analytics 4 Update: How Wizaly Can Help You Maximize Your Marketing ROI in a World After Universal Analytics

Preparing for the Google Analytics 4 Update: How Wizaly Can Help You Maximize Your Marketing ROI in a World After Universal Analytics

Maximize your marketing ROI in 2023 and beyond with Wizaly's GA4-Ready analytics, simplifying your transition from Universal Analytics to GA4. Our AI algorithms analyze your data in real-time to identify trends and optimize your campaigns across channels, including social networking sites and applications. Don't miss out on the latest Google Analytics capabilities - choose Wizaly for better results.